Channel99 Pixel for Rollworks

What is the Channel99 Pixel for Rollworks?

The Channel99 Pixel for Rollworks is a small view web beacon or pixel, incorporated into your display advertising to assess the effectiveness and efficiency of your campaigns more accurately. 

Create A Channel99 Pixel

1. Access the Pixel Screen in the Channel99 Platform
   • Navigate to the Pixel Screen by clicking "Pixel" in the left navigation bar.
   • Select "Create Pixel" located at the top left of the screen or use the link here
2. Configure the Pixel:
   • Name the pixel.
   • Choose the Channel, selecting "Display" from the dropdown menu.
   • Select a Vendor. If your vendor isn't listed, choose "Rollworks".
   • Pick an Audience from the dropdown menu. This sets your default audience for measurement (modifiable later, but required for initial setup).
3. Copy the Pixel Code: After configuration, ensure to copy the generated pixel code. If you lose this code you can still go into the Pixel overview page and click the edit icon to view and copy the code again

How Do I Setup my Channel99 Pixel with Rollworks? 

1. Setup your Rollworks Campaign within the Rollworks platform.

2. Contact your Rollworks Customer Success Manager (CSM) or Account Manager, requesting them to link the tracking pixel you copied from the Channel99 platform to the campaign before it goes live.

3. If you have live campaigns you can ask to have the pixel added to those campaigns as well. This will enable you to track moving forward from the date you add the pixel forward.

To access all your pixel reporting go to your Pixel Overview page and start finding insights.