NOTE: The Channel99 Pixel is currently in Beta and setup/implementation may change due to customer feedback and user experience considerations.
What is the Channel99 Pixel for Demandbase?
The Channel99 Pixel for Demandbase is a small web beacon or pixel, incorporated into your display advertising to assess the effectiveness and efficiency of your campaigns more accurately.
How Do I Setup my Channel99 Pixel with Demandbase?
During the Beta phase, setting up involves direct collaboration with your Channel99 account team. They will provide a pixel for use in your Demandbase campaign. Follow the steps below to launch your campaign quickly.
- Setup your Demandbase Campaign following the instructions here. Do not launch the campaign yet.
Before launching, contact your Channel99 account team for the Pixel. They will provide something similar to this via email:
- Contact your Demandbase Customer Success Manager (CSM) and Account Manager, requesting them to link this tracking pixel to the campaign before it goes live. Although it's possible to launch the campaign once the pixel is connected, it's preferable to have the Demandbase team confirm pixel inclusion and manage the launch.
- Once launched, the Channel99 team will notify you that we are seeing data from the Channel99 Pixel.
The Channel99 team will supply reports on a monthly basis. Ad hoc reporting capabilities are planned for future integration into our platform.