Channel99 built the Google Ads Spend and Metrics connector in order to provide the most up to date vendor influence information with with the least manual inputs from our end users, you. Once the connection is made the total spend from your Google Ads account along with Impressions and clicks will import into the Channel99 platform for display on the Vendors page and elsewhere.
Why is it important to connect Channel99 to Google Ads?
All Channel99s connections are made to save time by reporting all major metrics from multiple vendors in one place with the added benefit of viewing which companies were targeted and engaged by each vendor. This gives a clear view of your vendors efficiency from impression through closed won business.
How do I connect LinkedIn to Channel99?
The integration process is very easy and is done in 3 steps.
- Login to Channel99 and to go Settings -> Integrations and Choose "Google Ads"
- Click "+ Google Ads Account", this will take you to Google to sign-in and select the Account you would like to link. If you only have one Google Ads account you will not have to select anything and will be returned to the integration page.
- You are now connected, within 3 hours you will see Spend, Click and Impressions within the Vendors page so you can start reporting.
- Will also be able to navigate into "Vendor Spend" within "Settings" and view the automated vendor spend data, this will be indicated by a grayed out row and a lock icon in the vendor name.
The connection will keep your Spend, Impressions and Click metrics up to date by syncing every 6 hours.
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